events

New This Year!
It’s on a Saturday, Dec. 8th from 4 – 8 pm

This year, Montana’s popular Holiday Walk will take place on a Saturday providing more time for locals to enjoy the spirit of the season and enjoy the charms of browsing in a small village of sophisticated retailers. The day features live music, food, drinks and great deals on Montana Avenue between 6th & 17th Street.

Store owners will be striking up the band, wrapping presents and hosting the big man himself – Santa Claus – to make this year’s walk the most fun and festive yet.

Neighbors meet and mingle with store owners and often bring their friends to enjoy the celebratory atmosphere. There will be Santa photos for kids (and kids at heart) and the ever popular carolers will be on several corners.

With three decades of history, the Holiday Walk has evolved from a simple sidewalk sale to a multi-generational and much anticipated centerpiece of Santa Monica’s holidays.


Montana Ave Annual Events


DECEMBER 8 • Saturday
Holiday Walk Festival

Download Holiday Walk Media Kit


2019 Events

MAY 18 • Saturday
Sidewalk Sale

Date to be Confirmed
Art Walk Festival

OCTOBER 31 • Thursday
Halloween Hop

NOVEMBER 30 • Saturday
Small Business Saturday

Date to be Confirmed
Holiday Walk